What happens in this step
What’s included in Website Planning
Business & Niche Research
Understanding your business model, offerings and market position before any SEO decisions are made.
Target Audience Analysis
Defining who your customers are, what they search for, and how they make buying decisions.
Competitor Research
Studying who ranks above you today, and what it will take to out-position them.
Website Structure Planning
Mapping out pages, navigation and internal linking so the site is built to rank from day one.
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